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<itunes:subtitle>PRSA Memphis</itunes:subtitle>
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<pubDate>Fri, 18 May 2012 21:10:44 GMT</pubDate>
		<item>

			<category>Articles</category>
			<link>http://www.prsamemphis.org/en/art/401/</link>
			<title>Trying to register and system not recognizing you as a member?</title>
			<description>&lt;div&gt;
	&lt;strong&gt;&lt;span style=&quot;font-size: 14px&quot;&gt;Trying to register for a luncheon or seminar and the system doesn&#39;t recognize you as a member? Don&#39;t do anything until you read this article!&lt;/span&gt;&lt;/strong&gt;&lt;/div&gt;
&lt;div&gt;
	&amp;nbsp;&lt;/div&gt;
&lt;div&gt;
	&amp;nbsp;&lt;/div&gt;
&lt;div&gt;
	&lt;span style=&quot;font-size: 14px&quot;&gt;There are two reasons the system does not recognize you as a member. &lt;/span&gt;&lt;/div&gt;
&lt;div&gt;
	&amp;nbsp;&lt;/div&gt;
&lt;div&gt;
	&lt;span style=&quot;font-size: 14px&quot;&gt;If you have recently become a PRSA member and have not created an online account through the PRSA Memphis website, complete with your member ID number provided by National, the system has no record of you as a member. The ID number is required. If you have attended PRSA events as a non-member, it will not automatically update your information once you become a member. The local website is not linked to National. Therefore, if you do not have an existing account, create one and include the member ID number. If you have a non-member account, please update it by putting your new member ID number into the system.&lt;/span&gt;&lt;/div&gt;
&lt;div&gt;
	&amp;nbsp;&lt;/div&gt;
&lt;div&gt;
	&lt;span style=&quot;font-size: 14px&quot;&gt;If you have been a member for some time and you try to register and get a message that states the system doesn&#39;t recognize you as a member, it is most likely because you have created more than one account. As a member, you should only have ONE account. Duplication will cause the system to deny member access and member prices. To rectify, all but one account will need to be deleted. Go to the Member directory and look up your name. It will show you how many accounts have been created under your name. Delete all but one, but make sure your member ID is listed in the account you maintain.&lt;/span&gt;&lt;/div&gt;
&lt;div&gt;
	&amp;nbsp;&lt;/div&gt;
&lt;div&gt;
	&lt;span style=&quot;font-size: 14px&quot;&gt;If you have further questions, please email Jamie Coggins, PRSA coordinator, at &lt;/span&gt;&lt;/div&gt;
&lt;div&gt;
	&amp;nbsp;&lt;/div&gt;
&lt;div&gt;
	&lt;span style=&quot;font-size: 14px&quot;&gt;&lt;a href=&quot;mailto:jamieprsa@bellsouth.net&quot;&gt;jamieprsa@bellsouth.net&lt;/a&gt;.&lt;/span&gt;&lt;/div&gt;
 
&lt;br&gt;&lt;br&gt;3-Apr-12 10:00 AM
</description>
			<itunes:subtitle>Trying to register and system not recognizing you as a member?</itunes:subtitle>
			<itunes:summary>
	Trying to register for a luncheon or seminar and the system doesn&#39;t recognize you as a member? Don&#39;t do anything until you read this article!
 
	 
 
	 
 
	There are two reasons the system does not recognize you as a member. 
 
	 
 
	If you have recently become a PRSA member and have not created an online account through the PRSA Memphis website, complete with your member ID number provided by National, the system has no record of you as a member. The ID number is required. If you have attended PRSA events as a non-member, it will not automatically update your information once you become a member. The local website is not linked to National. Therefore, if you do not have an existing account, create one and include the member ID number. If you have a non-member account, please update it by putting your new member ID number into the system.
 
	 
 
	If you have been a member for some time and you try to register and get a message that states the system doesn&#39;t recognize you as a member, it is most likely because you have created more than one account. As a member, you should only have ONE account. Duplication will cause the system to deny member access and member prices. To rectify, all but one account will need to be deleted. Go to the Member directory and look up your name. It will show you how many accounts have been created under your name. Delete all but one, but make sure your member ID is listed in the account you maintain.
 
	 
 
	If you have further questions, please email Jamie Coggins, PRSA coordinator, at 
 
	 
 
	jamieprsa@bellsouth.net.
</itunes:summary>
<itunes:explicit>no</itunes:explicit>
			<guid isPermaLink="false">http://www.prsamemphis.org/en/art/401/</guid>
			<author>Stephanie Nichols - noemail@prsamemphis.org</author>
			<pubDate>Tue, 03 Apr 2012 15:00:00 GMT</pubDate>
		</item>

		<item>

			<category>Articles</category>
			<link>http://www.prsamemphis.org/en/art/395/</link>
			<title>Is your business Hispanic ready?</title>
			<description>&lt;div&gt;
	&lt;span _fck_bookmark=&quot;1&quot; style=&quot;display: none;&quot;&gt;&amp;nbsp;&lt;/span&gt;
	&lt;div&gt;
		&lt;div&gt;
			&lt;span style=&quot;color: rgb(0, 0, 0);&quot;&gt;&lt;span style=&quot;background-color: rgb(255, 255, 255);&quot;&gt;&lt;span style=&quot;font-size: 20px;&quot;&gt;&lt;em&gt;&lt;strong&gt;El negocio listo para los Hispanos&lt;/strong&gt;&lt;/em&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/div&gt;
		&lt;div&gt;
			&amp;nbsp;&lt;/div&gt;
		&lt;div&gt;
			&lt;span style=&quot;color: rgb(0, 0, 0);&quot;&gt;&lt;span style=&quot;background-color: rgb(255, 255, 255);&quot;&gt;The Memphis chapter of PRSA will host a professional development seminar titled&lt;/span&gt;&lt;/span&gt;&lt;/div&gt;
		&lt;div&gt;
			&lt;span style=&quot;color: rgb(0, 0, 0);&quot;&gt;&lt;span style=&quot;background-color: rgb(255, 255, 255);&quot;&gt;&amp;ldquo;The Hispanic Ready Business,&amp;quot; on Wednesday, May 9 prior to the PRSA Memphis monthly luncheon. The seminar will begin at 8:30 a.m. and conclude at 11:30 a.m. Check-in will begin at 8 a.m.&lt;/span&gt;&lt;/span&gt;&lt;/div&gt;
		&lt;div&gt;
			&lt;span style=&quot;color: rgb(0, 0, 0);&quot;&gt;&lt;span style=&quot;background-color: rgb(255, 255, 255);&quot;&gt;&amp;nbsp;&lt;/span&gt;&lt;/span&gt;&lt;/div&gt;
		&lt;div&gt;
			&lt;span style=&quot;color: rgb(0, 0, 0);&quot;&gt;&lt;span style=&quot;background-color: rgb(255, 255, 255);&quot;&gt;This seminar will cover six&amp;nbsp;points to help participants look internally to see how ready their business is to do business with the Hispanic community. The six points include:&lt;/span&gt;&lt;/span&gt;&lt;/div&gt;
		&lt;ol&gt;
			&lt;li&gt;
				&lt;span style=&quot;color: rgb(0, 0, 0);&quot;&gt;&lt;span style=&quot;background-color: rgb(255, 255, 255);&quot;&gt;&lt;strong&gt;Customer Service&lt;/strong&gt;&lt;/span&gt;&lt;/span&gt;&lt;/li&gt;
			&lt;li&gt;
				&lt;span style=&quot;color: rgb(0, 0, 0);&quot;&gt;&lt;span style=&quot;background-color: rgb(255, 255, 255);&quot;&gt;&lt;strong&gt;Availability&lt;/strong&gt;&lt;/span&gt;&lt;/span&gt;&lt;/li&gt;
			&lt;li&gt;
				&lt;span style=&quot;color: rgb(0, 0, 0);&quot;&gt;&lt;span style=&quot;background-color: rgb(255, 255, 255);&quot;&gt;&lt;strong&gt;Ease of Access to Language&lt;/strong&gt;&lt;/span&gt;&lt;/span&gt;&lt;/li&gt;
			&lt;li&gt;
				&lt;span style=&quot;color: rgb(0, 0, 0);&quot;&gt;&lt;span style=&quot;background-color: rgb(255, 255, 255);&quot;&gt;&lt;strong&gt;In House, Knowledgeable Bilingual Staff&lt;/strong&gt;&lt;/span&gt;&lt;/span&gt;&lt;/li&gt;
			&lt;li&gt;
				&lt;span style=&quot;color: rgb(0, 0, 0);&quot;&gt;&lt;span style=&quot;background-color: rgb(255, 255, 255);&quot;&gt;&lt;strong&gt;Follow-up&lt;/strong&gt;&lt;/span&gt;&lt;/span&gt;&lt;/li&gt;
			&lt;li&gt;
				&lt;span style=&quot;color: rgb(0, 0, 0);&quot;&gt;&lt;span style=&quot;background-color: rgb(255, 255, 255);&quot;&gt;&lt;strong&gt;Internal Ideas, Notions, and Expectations of the Hispanic Community&lt;/strong&gt;&lt;/span&gt;&lt;/span&gt;&lt;/li&gt;
		&lt;/ol&gt;
		&lt;div&gt;
			&lt;span style=&quot;color: rgb(0, 0, 0);&quot;&gt;&lt;span style=&quot;background-color: rgb(255, 255, 255);&quot;&gt;&amp;nbsp;&lt;/span&gt;&lt;/span&gt;&lt;/div&gt;
		&lt;div&gt;
			&lt;span style=&quot;color: rgb(0, 0, 0);&quot;&gt;&lt;span style=&quot;background-color: rgb(255, 255, 255);&quot;&gt;&amp;quot;Each of the six points are broken down and have group interaction,&amp;quot; said Dominique Anderson, VIDA PR, seminar instructor. &amp;quot;It&amp;rsquo;s an interactive, thought provoking session, that helps firm owners add value and resources to their services and employees of companies will be able to conduct Hispanic Ready assessments for their company.&amp;quot;&lt;/span&gt;&lt;/span&gt;&lt;/div&gt;
		&lt;div&gt;
			&lt;span style=&quot;color: rgb(0, 0, 0);&quot;&gt;&lt;span style=&quot;background-color: rgb(255, 255, 255);&quot;&gt;&amp;nbsp;&lt;/span&gt;&lt;/span&gt;&lt;/div&gt;
		&lt;div&gt;
			&lt;span style=&quot;color: rgb(0, 0, 0);&quot;&gt;&lt;span style=&quot;background-color: rgb(255, 255, 255);&quot;&gt;The location of the seminar is TBD.&lt;/span&gt;&lt;/span&gt;&lt;/div&gt;
		&lt;div&gt;
			&lt;span style=&quot;color: rgb(0, 0, 0);&quot;&gt;&lt;span style=&quot;background-color: rgb(255, 255, 255);&quot;&gt;&amp;nbsp;&lt;/span&gt;&lt;/span&gt;&lt;/div&gt;
		&lt;div&gt;
			&lt;span style=&quot;color: rgb(0, 0, 0);&quot;&gt;&lt;span style=&quot;background-color: rgb(255, 255, 255);&quot;&gt;Registration is $35 for members; $45 for non-members and $25 for students. Fees may be paid online with a credit card or by check or check at the door.&lt;/span&gt;&lt;/span&gt;&lt;/div&gt;
		&lt;div&gt;
			&lt;span style=&quot;color: rgb(0, 0, 0);&quot;&gt;&lt;span style=&quot;background-color: rgb(255, 255, 255);&quot;&gt;&amp;nbsp;&lt;/span&gt;&lt;/span&gt;&lt;/div&gt;
		&lt;div&gt;
			&lt;span style=&quot;color: rgb(0, 0, 0);&quot;&gt;&lt;span style=&quot;background-color: rgb(255, 255, 255);&quot;&gt;To reserve a space, please click &lt;a href=&quot;http://www.prsamemphis.org/en/cev/185&quot;&gt;here&lt;/a&gt;.&lt;/span&gt;&lt;/span&gt;&lt;/div&gt;
	&lt;/div&gt;
	&lt;span _fck_bookmark=&quot;1&quot; style=&quot;display: none;&quot;&gt;&amp;nbsp;&lt;/span&gt;&lt;/div&gt;
 
&lt;br&gt;&lt;br&gt;2-Apr-12 12:00 PM
</description>
			<itunes:subtitle>Is your business Hispanic ready?</itunes:subtitle>
			<itunes:summary>
	 
	 
		 
			El negocio listo para los Hispanos
		 
			 
		 
			The Memphis chapter of PRSA will host a professional development seminar titled
		 
			&quot;The Hispanic Ready Business,&quot; on Wednesday, May 9 prior to the PRSA Memphis monthly luncheon. The seminar will begin at 8:30 a.m. and conclude at 11:30 a.m. Check-in will begin at 8 a.m.
		 
			 
		 
			This seminar will cover six points to help participants look internally to see how ready their business is to do business with the Hispanic community. The six points include:
		
			 
				Customer Service
			 
				Availability
			 
				Ease of Access to Language
			 
				In House, Knowledgeable Bilingual Staff
			 
				Follow-up
			 
				Internal Ideas, Notions, and Expectations of the Hispanic Community
		
		 
			 
		 
			&quot;Each of the six points are broken down and have group interaction,&quot; said Dominique Anderson, VIDA PR, seminar instructor. &quot;It's an interactive, thought provoking session, that helps firm owners add value and resources to their services and employees of companies will be able to conduct Hispanic Ready assessments for their company.&quot;
		 
			 
		 
			The location of the seminar is TBD.
		 
			 
		 
			Registration is $35 for members; $45 for non-members and $25 for students. Fees may be paid online with a credit card or by check or check at the door.
		 
			 
		 
			To reserve a space, please click here.
	
	 
</itunes:summary>
<itunes:explicit>no</itunes:explicit>
			<guid isPermaLink="false">http://www.prsamemphis.org/en/art/395/</guid>
			<author>Stephanie Nichols - noemail@prsamemphis.org</author>
			<pubDate>Mon, 02 Apr 2012 17:00:00 GMT</pubDate>
		</item>

		<item>

			<category>Articles</category>
			<link>http://www.prsamemphis.org/en/art/389/</link>
			<title>U of M Athletic director to talk Big East at April PRSA luncheon</title>
			<description>&lt;div&gt;
	&lt;div style=&quot;text-align: center&quot;&gt;
		&lt;img height=&quot;240&quot; id=&quot;il_fi&quot; src=&quot;http://a2.sphotos.ak.fbcdn.net/hphotos-ak-ash4/s320x320/421190_10150537232327734_25577842733_9132812_494477335_n.jpg&quot; style=&quot;padding-bottom: 8px; width: 315px; padding-right: 8px; height: 208px; padding-top: 8px&quot; width=&quot;320&quot; /&gt;&lt;/div&gt;
	&lt;div align=&quot;left&quot;&gt;
		&lt;p&gt;
			&lt;font color=&quot;#666666&quot; face=&quot;Verdana, Arial, Helvetica, sans-serif&quot; size=&quot;2&quot;&gt;&lt;font color=&quot;#000000&quot; face=&quot;Arial&quot; size=&quot;2&quot;&gt;&lt;span style=&quot;color: rgb(0,0,0)&quot;&gt;&lt;font class=&quot;Apple-style-span&quot; face=&quot;Arial&quot;&gt;&lt;font class=&quot;Apple-style-span&quot; face=&quot;Arial&quot; size=&quot;2&quot;&gt;Mark your calendars for the PRSA Memphis April monthly luncheon, &lt;span style=&quot;color: rgb(0,0,255)&quot;&gt;&lt;strong&gt;Wednesday, April 11, 11:45 a.m.&lt;/strong&gt;&lt;/span&gt;, at the Fogelman Executive Conference Center. Our special guest will be Mr. Brandon Hays, University of Memphis Athletics Director of Marketing and Promotions. &lt;font face=&quot;Arial&quot; size=&quot;2&quot;&gt;Mr. Hays will talk about the Tigers&#39; impending move from Conference USA to the Big East, and how they are exploring and analyzing the PR and marketing challenges and&lt;/font&gt; opportunities associated with the transition. &lt;/font&gt;&lt;/font&gt;&lt;/span&gt;&lt;/font&gt;&lt;/font&gt;&lt;/p&gt;
		&lt;p&gt;
			&lt;span style=&quot;color: rgb(0,0,255)&quot;&gt;&lt;strong&gt;&lt;font face=&quot;Verdana, Arial, Helvetica, sans-serif&quot; size=&quot;2&quot;&gt;&lt;font face=&quot;Arial&quot; size=&quot;2&quot;&gt;&lt;font class=&quot;Apple-style-span&quot; face=&quot;Arial&quot;&gt;&lt;font class=&quot;Apple-style-span&quot; face=&quot;Arial&quot; size=&quot;2&quot;&gt;&amp;gt;&amp;gt;&amp;gt;RESERVE YOUR SEAT &lt;a href=&quot;http://www.prsamemphis.org/en/cev/183&quot;&gt;HERE&lt;/a&gt;!&lt;/font&gt;&lt;/font&gt;&lt;/font&gt;&lt;/font&gt;&lt;/strong&gt;&lt;/span&gt;&lt;/p&gt;
	&lt;/div&gt;
&lt;/div&gt;
 
&lt;br&gt;&lt;br&gt;28-Mar-12 9:00 AM
</description>
			<itunes:subtitle>U of M Athletic director to talk Big East at April PRSA luncheon</itunes:subtitle>
			<itunes:summary>
	
		
	
		
			Mark your calendars for the PRSA Memphis April monthly luncheon, Wednesday, April 11, 11:45 a.m., at the Fogelman Executive Conference Center. Our special guest will be Mr. Brandon Hays, University of Memphis Athletics Director of Marketing and Promotions. Mr. Hays will talk about the Tigers&#39; impending move from Conference USA to the Big East, and how they are exploring and analyzing the PR and marketing challenges and opportunities associated with the transition.  
		
			&amp;gt;&amp;gt;&amp;gt;RESERVE YOUR SEAT HERE! 
	

</itunes:summary>
<itunes:explicit>no</itunes:explicit>
			<guid isPermaLink="false">http://www.prsamemphis.org/en/art/389/</guid>
			<author>Stephanie Nichols - noemail@prsamemphis.org</author>
			<pubDate>Wed, 28 Mar 2012 14:00:00 GMT</pubDate>
		</item>

		<item>

			<category>Articles</category>
			<link>http://www.prsamemphis.org/en/art/390/</link>
			<title>April is Accreditation Month!</title>
			<description>&lt;div&gt;
	&lt;div&gt;
		&lt;font color=&quot;#666666&quot; face=&quot;Verdana, Arial, Helvetica, sans-serif&quot; size=&quot;2&quot;&gt;&lt;font color=&quot;#000000&quot; face=&quot;Arial&quot; size=&quot;2&quot;&gt;&lt;span style=&quot;font-size: 14px;&quot;&gt;&lt;em&gt;&lt;strong&gt;PRSA has designated April as Accreditation Month. Members can learn more about APR through many special events, including:&lt;/strong&gt;&lt;/em&gt;&lt;/span&gt;&lt;br&gt;
		&lt;br&gt;
		-- Accreditation Power Play 11 - 14 April (Webinar) &lt;a href=&quot;http://www.prsa.org/Learning/Calendar/display/5006/Accreditation_Power_Play&quot; target=&quot;_blank&quot; title=&quot;http://www.prsa.org/Learning/Calendar/display/5006/Accreditation_Power_Play&quot;&gt;&lt;span class=&quot;yshortcuts&quot; id=&quot;lw_1332515104_3&quot;&gt;&lt;font color=&quot;#234786&quot;&gt;http://www.prsa.org/Learning/Calendar/display/5006/Accreditation_Power_Play&lt;/font&gt;&lt;/span&gt;&lt;/a&gt; (will be available &amp;quot;on demand&amp;quot; one week later)&lt;br&gt;
		&lt;/font&gt;&lt;/font&gt;&lt;/div&gt;
	&lt;div&gt;
		&lt;font color=&quot;#666666&quot; face=&quot;Verdana, Arial, Helvetica, sans-serif&quot; size=&quot;2&quot;&gt;&lt;font color=&quot;#000000&quot; face=&quot;Arial&quot; size=&quot;2&quot;&gt;-- Free Online Course Open House (for potential candidates) 24 April &lt;a href=&quot;http://online2learn.net/docs/APRPREP/OpenHouse-Webcast.htm&quot; target=&quot;_blank&quot; title=&quot;http://online2learn.net/docs/APRPREP/OpenHouse-Webcast.htm&quot;&gt;&lt;span class=&quot;yshortcuts&quot; id=&quot;lw_1332515104_4&quot;&gt;&lt;font color=&quot;#234786&quot;&gt;http://online2learn.net/docs/APRPREP/OpenHouse-Webcast.htm&lt;/font&gt;&lt;/span&gt;&lt;/a&gt;&lt;br&gt;
		&lt;/font&gt;&lt;/font&gt;&lt;/div&gt;
	&lt;div&gt;
		&lt;font color=&quot;#666666&quot; face=&quot;Verdana, Arial, Helvetica, sans-serif&quot; size=&quot;2&quot;&gt;&lt;font color=&quot;#000000&quot; face=&quot;Arial&quot; size=&quot;2&quot;&gt;-- Knowing Your Business is Good PR -- Getting Ready for the Readiness Review Webinar On Demand &lt;a href=&quot;http://www.prsa.org/Learning/Calendar/display/5012/Knowing_Your_Business_Is_Good_PR&quot; target=&quot;_blank&quot; title=&quot;http://www.prsa.org/Learning/Calendar/display/5012/Knowing_Your_Business_Is_Good_PR&quot;&gt;&lt;span class=&quot;yshortcuts&quot; id=&quot;lw_1332515104_5&quot;&gt;&lt;font color=&quot;#234786&quot;&gt;http://www.prsa.org/Learning/Calendar/display/5012/Knowing_Your_Business_Is_Good_PR&lt;/font&gt;&lt;/span&gt;&lt;/a&gt;&lt;br&gt;
		&lt;/font&gt;&lt;/font&gt;&lt;/div&gt;
	&lt;div&gt;
		&lt;font color=&quot;#666666&quot; face=&quot;Verdana, Arial, Helvetica, sans-serif&quot; size=&quot;2&quot;&gt;&lt;font color=&quot;#000000&quot; face=&quot;Arial&quot; size=&quot;2&quot;&gt;Remember, webinars are now free (included with the price of your PRSA membership). Additionally, here is the link to all the forms and info you need to get started: &lt;a href=&quot;http://www.prsa.org/Learning/Accreditation&quot; target=&quot;_blank&quot; title=&quot;http://www.prsa.org/Learning/Accreditation&quot;&gt;&lt;span class=&quot;yshortcuts&quot; id=&quot;lw_1332515104_6&quot;&gt;&lt;font color=&quot;#234786&quot;&gt;http://www.prsa.org/Learning/Accreditation&lt;/font&gt;&lt;/span&gt;&lt;/a&gt;&lt;br&gt;
		&lt;/font&gt;&lt;/font&gt;&lt;/div&gt;
	&lt;div&gt;
		&amp;nbsp;&lt;img alt=&quot;&quot; height=&quot;175&quot; src=&quot;http://www.prsamemphis.org/attachments/wysiwyg/5/6388aa6fa65ddfc8d7920450cefc07d9.jpg&quot; style=&quot;width: 462px; height: 174px;&quot; width=&quot;675&quot; /&gt;&lt;/div&gt;
	&lt;div&gt;
		&amp;nbsp;&lt;/div&gt;
	&lt;div&gt;
		&lt;font color=&quot;#666666&quot; face=&quot;Verdana, Arial, Helvetica, sans-serif&quot; size=&quot;2&quot;&gt;&lt;font color=&quot;#000000&quot; face=&quot;Arial&quot; size=&quot;2&quot;&gt;Why APR?&lt;br&gt;
		&lt;/font&gt;&lt;/font&gt;&lt;/div&gt;
	&lt;div&gt;
		&lt;font color=&quot;#666666&quot; face=&quot;Verdana, Arial, Helvetica, sans-serif&quot; size=&quot;2&quot;&gt;&lt;font color=&quot;#000000&quot; face=&quot;Arial&quot; size=&quot;2&quot;&gt;Recognized Standard. Established in 1964, the Accreditation Program is the profession&#39;s only national post-graduate certification program. It measures a public relations practitioner&#39;s fundamental knowledge of communications theory and its application; establishes advanced capabilities in research, strategic planning, implementation and evaluation; and demonstrates a commitment to professional excellence and ethical conduct. The skills acquired through the process are applicable to any industry or practice area. Currently, more than 5,000 professionals from the agency, corporate, association and education fields hold the APR mark, Harold Burson and Daniel J. Edelman notable among them. Granting of APR is overseen by the Universal Accreditation Board.&lt;br&gt;
		&lt;/font&gt;&lt;/font&gt;&lt;/div&gt;
	&lt;div&gt;
		&amp;nbsp;&lt;/div&gt;
	&lt;div&gt;
		&lt;font color=&quot;#666666&quot; face=&quot;Verdana, Arial, Helvetica, sans-serif&quot; size=&quot;2&quot;&gt;&lt;font color=&quot;#000000&quot; face=&quot;Arial&quot; size=&quot;2&quot;&gt;Promotes Lifelong Learning. All APRs are required to complete continuing education programs, pursue volunteer work or pursue other professional development activities to keep their skills sharp and their Accredited status active.&lt;br&gt;
		&lt;/font&gt;&lt;/font&gt;&lt;/div&gt;
	&lt;div&gt;
		&amp;nbsp;&lt;/div&gt;
	&lt;div&gt;
		&lt;font color=&quot;#666666&quot; face=&quot;Verdana, Arial, Helvetica, sans-serif&quot; size=&quot;2&quot;&gt;&lt;font color=&quot;#000000&quot; face=&quot;Arial&quot; size=&quot;2&quot;&gt;Career Enhancement. Unlike other professional certifications, such as CPA, Accreditation in Public Relations is a voluntary demonstration of competency; as such, it reflects a strong commitment to the profession. Earning Accreditation also provides a distinction that can set individuals apart and open doors to career advancement and higher compensation.&lt;br&gt;
		&lt;/font&gt;&lt;/font&gt;&lt;/div&gt;
	&lt;div&gt;
		&amp;nbsp;&lt;/div&gt;
	&lt;div&gt;
		&lt;font color=&quot;#666666&quot; face=&quot;Verdana, Arial, Helvetica, sans-serif&quot; size=&quot;2&quot;&gt;&lt;font color=&quot;#000000&quot; face=&quot;Arial&quot; size=&quot;2&quot;&gt;Positive for Public Relations. Our profession is among the most misunderstood and criticized. Through their high professional and ethical standards, Accredited professionals contribute to greater understanding of public relations as a vital management function, and undermine those who would refer to our craft as spin, our professionals as flacks, and our currency as misrepresentation and disinformation.&lt;br&gt;
		&lt;/font&gt;&lt;/font&gt;&lt;/div&gt;
	&lt;div&gt;
		&amp;nbsp;&lt;/div&gt;
	&lt;div&gt;
		&lt;font color=&quot;#666666&quot; face=&quot;Verdana, Arial, Helvetica, sans-serif&quot; size=&quot;2&quot;&gt;&lt;font color=&quot;#000000&quot; face=&quot;Arial&quot; size=&quot;2&quot;&gt;Want to find out what APRs find valuable about their Accreditation experience? Read their blog postings on comPRehension (&lt;a href=&quot;http://comprehension.prsa.org/?cat=68&quot; target=&quot;_blank&quot; title=&quot;http://comprehension.prsa.org/?cat=68&quot;&gt;&lt;span class=&quot;yshortcuts&quot; id=&quot;lw_1332515104_7&quot;&gt;&lt;font color=&quot;#234786&quot;&gt;http://comprehension.prsa.org/?cat=68&lt;/font&gt;&lt;/span&gt;&lt;/a&gt;)&lt;br&gt;
		&lt;/font&gt;&lt;/font&gt;&lt;/div&gt;
	&lt;div&gt;
		&amp;nbsp;&lt;/div&gt;
	&lt;div&gt;
		&lt;font color=&quot;#666666&quot; face=&quot;Verdana, Arial, Helvetica, sans-serif&quot; size=&quot;2&quot;&gt;&lt;font color=&quot;#000000&quot; face=&quot;Arial&quot; size=&quot;2&quot;&gt;For more information locally, contact Kim Marks, APR, our Chapter&#39;s Accreditation Chair, &lt;a href=&quot;mailto:kim.mark@mac.com&quot; title=&quot;mailto:kim.mark@mac.com&quot; ymailto=&quot;mailto:kim.mark@mac.com&quot;&gt;&lt;span class=&quot;yshortcuts&quot; id=&quot;lw_1332515104_8&quot;&gt;&lt;font color=&quot;#234786&quot;&gt;kim.marks@mac.com&lt;/font&gt;&lt;/span&gt;&lt;/a&gt;&lt;/font&gt;&lt;/font&gt;&lt;/div&gt;
&lt;/div&gt;
 
&lt;br&gt;&lt;br&gt;28-Mar-12 9:00 AM
</description>
			<itunes:subtitle>April is Accreditation Month!</itunes:subtitle>
			<itunes:summary>
	 
		PRSA has designated April as Accreditation Month. Members can learn more about APR through many special events, including: 
		 
		-- Accreditation Power Play 11 - 14 April (Webinar) http://www.prsa.org/Learning/Calendar/display/5006/Accreditation_Power_Play (will be available &quot;on demand&quot; one week later) 
		
	 
		-- Free Online Course Open House (for potential candidates) 24 April http://online2learn.net/docs/APRPREP/OpenHouse-Webcast.htm 
		
	 
		-- Knowing Your Business is Good PR -- Getting Ready for the Readiness Review Webinar On Demand http://www.prsa.org/Learning/Calendar/display/5012/Knowing_Your_Business_Is_Good_PR 
		
	 
		Remember, webinars are now free (included with the price of your PRSA membership). Additionally, here is the link to all the forms and info you need to get started: http://www.prsa.org/Learning/Accreditation 
		
	 
		 
	 
		 
	 
		Why APR? 
		
	 
		Recognized Standard. Established in 1964, the Accreditation Program is the profession&#39;s only national post-graduate certification program. It measures a public relations practitioner&#39;s fundamental knowledge of communications theory and its application; establishes advanced capabilities in research, strategic planning, implementation and evaluation; and demonstrates a commitment to professional excellence and ethical conduct. The skills acquired through the process are applicable to any industry or practice area. Currently, more than 5,000 professionals from the agency, corporate, association and education fields hold the APR mark, Harold Burson and Daniel J. Edelman notable among them. Granting of APR is overseen by the Universal Accreditation Board. 
		
	 
		 
	 
		Promotes Lifelong Learning. All APRs are required to complete continuing education programs, pursue volunteer work or pursue other professional development activities to keep their skills sharp and their Accredited status active. 
		
	 
		 
	 
		Career Enhancement. Unlike other professional certifications, such as CPA, Accreditation in Public Relations is a voluntary demonstration of competency; as such, it reflects a strong commitment to the profession. Earning Accreditation also provides a distinction that can set individuals apart and open doors to career advancement and higher compensation. 
		
	 
		 
	 
		Positive for Public Relations. Our profession is among the most misunderstood and criticized. Through their high professional and ethical standards, Accredited professionals contribute to greater understanding of public relations as a vital management function, and undermine those who would refer to our craft as spin, our professionals as flacks, and our currency as misrepresentation and disinformation. 
		
	 
		 
	 
		Want to find out what APRs find valuable about their Accreditation experience? Read their blog postings on comPRehension (http://comprehension.prsa.org/?cat=68) 
		
	 
		 
	 
		For more information locally, contact Kim Marks, APR, our Chapter&#39;s Accreditation Chair, kim.marks@mac.com

</itunes:summary>
<itunes:explicit>no</itunes:explicit>
			<guid isPermaLink="false">http://www.prsamemphis.org/en/art/390/</guid>
			<author>Stephanie Nichols - noemail@prsamemphis.org</author>
			<pubDate>Wed, 28 Mar 2012 14:00:00 GMT</pubDate>
		</item>

		<item>

			<category>Articles</category>
			<link>http://www.prsamemphis.org/en/art/391/</link>
			<title>Vox gala set for April 13; do you have your tickets?</title>
			<description>&lt;div&gt;
	&lt;div&gt;
		&lt;img alt=&quot;&quot; height=&quot;1029&quot; src=&quot;http://www.prsamemphis.org/attachments/wysiwyg/327/vox%20logo_2011-2012_web.jpg&quot; style=&quot;width: 253px; height: 160px;&quot; width=&quot;1178&quot; /&gt;&lt;/div&gt;
	&lt;div align=&quot;left&quot;&gt;
		&lt;p&gt;
			&lt;span style=&quot;color: rgb(0, 0, 205);&quot;&gt;&lt;strong&gt;&lt;font face=&quot;Verdana, Arial, Helvetica, sans-serif&quot; size=&quot;2&quot;&gt;&lt;font face=&quot;Arial&quot; size=&quot;2&quot;&gt;And the winner is...&lt;/font&gt;&lt;/font&gt;&lt;/strong&gt;&lt;/span&gt;&lt;/p&gt;
		&lt;p&gt;
			&lt;font color=&quot;#666666&quot; face=&quot;Verdana, Arial, Helvetica, sans-serif&quot; size=&quot;2&quot;&gt;&lt;font color=&quot;#000000&quot; face=&quot;Arial&quot; size=&quot;2&quot;&gt;Find out what local public relations professionals will walk away with a Vox Award at our April 13 Vox Awards dinner. Reserve your seat today.&lt;/font&gt;&lt;/font&gt;&lt;/p&gt;
		&lt;p&gt;
			&lt;span style=&quot;color: rgb(0, 0, 255);&quot;&gt;&lt;strong&gt;&lt;font face=&quot;Verdana, Arial, Helvetica, sans-serif&quot; size=&quot;2&quot;&gt;&lt;font face=&quot;Arial&quot; size=&quot;2&quot;&gt;&amp;gt;&amp;gt;&amp;gt;RESERVE YOUR SEAT &lt;a href=&quot;http://www.prsamemphis.org/en/cev/184&quot;&gt;HERE&lt;/a&gt;!&lt;/font&gt;&lt;/font&gt;&lt;/strong&gt;&lt;/span&gt;&lt;/p&gt;
		&lt;p&gt;
			&lt;em&gt;&lt;font color=&quot;#666666&quot; face=&quot;Verdana, Arial, Helvetica, sans-serif&quot; size=&quot;2&quot;&gt;&lt;font color=&quot;#000000&quot; face=&quot;Arial&quot; size=&quot;2&quot;&gt;*Be sure to indicate your meal choice (vegetarian or beef/chicken combo) in the comment section of the registration form.&lt;/font&gt;&lt;/font&gt;&lt;/em&gt;&lt;/p&gt;
		&lt;p&gt;
			&lt;font color=&quot;#666666&quot; face=&quot;Verdana, Arial, Helvetica, sans-serif&quot; size=&quot;2&quot;&gt;&lt;font color=&quot;#000000&quot; face=&quot;Arial&quot; size=&quot;2&quot;&gt;&lt;span style=&quot;color: rgb(0, 0, 255);&quot;&gt;&lt;strong&gt;Questions?&lt;/strong&gt;&lt;/span&gt; Visit our Vox website at &lt;a href=&quot;http://www.prsavox.com/&quot; title=&quot;http://www.prsavox.com/&quot;&gt;&lt;font color=&quot;#0066cc&quot;&gt;www.prsavox.com&lt;/font&gt;&lt;/a&gt;&lt;/font&gt;&lt;/font&gt;&lt;/p&gt;
		&lt;p&gt;
			&amp;nbsp;&lt;/p&gt;
	&lt;/div&gt;
&lt;/div&gt;
 
&lt;br&gt;&lt;br&gt;28-Mar-12 9:00 AM
</description>
			<itunes:subtitle>Vox gala set for April 13; do you have your tickets?</itunes:subtitle>
			<itunes:summary>
	 
		
	
		
			And the winner is... 
		
			Find out what local public relations professionals will walk away with a Vox Award at our April 13 Vox Awards dinner. Reserve your seat today. 
		
			&amp;gt;&amp;gt;&amp;gt;RESERVE YOUR SEAT HERE! 
		
			*Be sure to indicate your meal choice (vegetarian or beef/chicken combo) in the comment section of the registration form. 
		
			Questions? Visit our Vox website at www.prsavox.com 
		
			  
	

</itunes:summary>
<itunes:explicit>no</itunes:explicit>
			<guid isPermaLink="false">http://www.prsamemphis.org/en/art/391/</guid>
			<author>Stephanie Nichols - noemail@prsamemphis.org</author>
			<pubDate>Wed, 28 Mar 2012 14:00:00 GMT</pubDate>
		</item>

		<item>

			<category>Articles</category>
			<link>http://www.prsamemphis.org/en/art/385/</link>
			<title>Transforming the Cellular South brand to C Spire Wireless and the introduction of personalized wireless services</title>
			<description>&lt;div&gt;
	&lt;br&gt;
	After successfully competing for nearly a quarter century in what is arguably the most competitive industry in the world, Cellular South, a wireless communications provider, made the bold and strategic decision to change its name to C Spire Wireless, rebrand itself and introduce an entirely new kind of wireless service called personalized wireless throughout its footprint. While Cellular South was a solid brand with strong consumer loyalty, company leaders realized the brand needed an overhaul to position itself for future growth, leverage its strengths as an industry leader and innovator and to stay competitive. In 2011, the company embarked on the historic journey to change its name, its brand and introduce personalized wireless, a combination of industry-first services and programs that offer a unique wireless experience that directly reflects and serves each customer&#39;s needs.&lt;br&gt;
	&lt;br&gt;
	Lisa Flynt, marketing director for C Spire Wireless, will share the riveting story of the exhilarating, year-long journey to transform the brand and position the nation&#39;s largest privately held wireless communications company for future growth and success at the PRSA Memphis chapter &#39;s monthly luncheon meeting on March 14. Flynt will discuss the company&#39;s brand development process, its work with Lippincott, a world renowned brand and image expert, the name change process, creating a new visual identity, implementation and communication of the new brand and how its decision to implement personalized wireless services was born out of the rebranding effort.&lt;br&gt;
	&lt;br&gt;
	Flynt, who holds an undergraduate in marketing and MBA from Ole Miss, oversees strategic development, marketing and advertising for C Spire. Before joining the company in 2006, Flynt developed brands and strategic marketing campaigns on the client-side and as a consultant for 15 years.&lt;/div&gt;
&lt;div&gt;
	&amp;nbsp;&lt;/div&gt;
&lt;div&gt;
	The luncheon will be held at the Holiday Inn-University of Memphis, 3700 Central Ave. Registration is free for members. Non-members are $25. Students are $15. To register, click &lt;a href=&quot;http://www.prsamemphis.org/en/cev/180&quot;&gt;here&lt;/a&gt;&lt;br&gt;
	&amp;nbsp;&lt;/div&gt;
 
&lt;br&gt;&lt;br&gt;5-Mar-12 12:00 PM
</description>
			<itunes:subtitle>Transforming the Cellular South brand to C Spire Wireless and the introduction of personalized wireless services</itunes:subtitle>
			<itunes:summary>
	 
	After successfully competing for nearly a quarter century in what is arguably the most competitive industry in the world, Cellular South, a wireless communications provider, made the bold and strategic decision to change its name to C Spire Wireless, rebrand itself and introduce an entirely new kind of wireless service called personalized wireless throughout its footprint. While Cellular South was a solid brand with strong consumer loyalty, company leaders realized the brand needed an overhaul to position itself for future growth, leverage its strengths as an industry leader and innovator and to stay competitive. In 2011, the company embarked on the historic journey to change its name, its brand and introduce personalized wireless, a combination of industry-first services and programs that offer a unique wireless experience that directly reflects and serves each customer&#39;s needs. 
	 
	Lisa Flynt, marketing director for C Spire Wireless, will share the riveting story of the exhilarating, year-long journey to transform the brand and position the nation&#39;s largest privately held wireless communications company for future growth and success at the PRSA Memphis chapter &#39;s monthly luncheon meeting on March 14. Flynt will discuss the company&#39;s brand development process, its work with Lippincott, a world renowned brand and image expert, the name change process, creating a new visual identity, implementation and communication of the new brand and how its decision to implement personalized wireless services was born out of the rebranding effort. 
	 
	Flynt, who holds an undergraduate in marketing and MBA from Ole Miss, oversees strategic development, marketing and advertising for C Spire. Before joining the company in 2006, Flynt developed brands and strategic marketing campaigns on the client-side and as a consultant for 15 years.
 
	 
 
	The luncheon will be held at the Holiday Inn-University of Memphis, 3700 Central Ave. Registration is free for members. Non-members are $25. Students are $15. To register, click here 
	 
</itunes:summary>
<itunes:explicit>no</itunes:explicit>
			<guid isPermaLink="false">http://www.prsamemphis.org/en/art/385/</guid>
			<author>Stephanie Nichols - noemail@prsamemphis.org</author>
			<pubDate>Mon, 05 Mar 2012 18:00:00 GMT</pubDate>
		</item>

		<item>

			<category>Articles</category>
			<link>http://www.prsamemphis.org/en/art/388/</link>
			<title>Call for Nominations for Professional of the Year</title>
			<description>&lt;div&gt;
	&lt;div&gt;
		&lt;span style=&quot;font-size: 16px;&quot;&gt;&lt;span style=&quot;font-family: comic sans ms, cursive;&quot;&gt;&lt;em&gt;&lt;strong&gt;&lt;font size=&quot;3&quot;&gt;&lt;span style=&quot;color: rgb(255, 0, 0);&quot;&gt;PROFESSIONAL OF THE YEAR AWARD&lt;/span&gt; &lt;/font&gt;&lt;/strong&gt;&lt;/em&gt;&lt;/span&gt;&lt;/span&gt;&lt;/div&gt;
	&lt;div align=&quot;left&quot;&gt;
		&lt;p&gt;
			&lt;font color=&quot;#666666&quot; face=&quot;Verdana, Arial, Helvetica, sans-serif&quot; size=&quot;2&quot;&gt;&lt;font color=&quot;#000000&quot; face=&quot;Arial&quot; size=&quot;2&quot;&gt;Know a PRSA Memphis member who has gone above and beyond for the organization in 2011? Nominate the member for Professional of the Year Award by March 9. &lt;/font&gt;&lt;/font&gt;&lt;/p&gt;
		&lt;p&gt;
			&lt;font color=&quot;#666666&quot; face=&quot;Verdana, Arial, Helvetica, sans-serif&quot; size=&quot;2&quot;&gt;&lt;font color=&quot;#000000&quot; face=&quot;Arial&quot; size=&quot;2&quot;&gt;Email Christina Meek at &lt;a href=&quot;mailto:cmeek@memphischamber.com&quot; title=&quot;mailto:cmeek@memphischamber.com&quot;&gt;&lt;font color=&quot;#0066cc&quot;&gt;cmeek@memphischamber.com&lt;/font&gt;&lt;/a&gt; with your nomination including why that person deserves the award.&lt;/font&gt;&lt;/font&gt;&lt;/p&gt;
		&lt;p&gt;
			&lt;font color=&quot;#666666&quot; face=&quot;Verdana, Arial, Helvetica, sans-serif&quot; size=&quot;2&quot;&gt;&lt;font color=&quot;#000000&quot; face=&quot;Arial&quot; size=&quot;2&quot;&gt;The award will be given out at the Vox Awards on April 13.&lt;/font&gt;&lt;/font&gt;&lt;/p&gt;
		&lt;p&gt;
			&amp;nbsp;&lt;/p&gt;
	&lt;/div&gt;
&lt;/div&gt;
 
&lt;br&gt;&lt;br&gt;5-Mar-12 12:00 PM
</description>
			<itunes:subtitle>Call for Nominations for Professional of the Year</itunes:subtitle>
			<itunes:summary>
	 
		PROFESSIONAL OF THE YEAR AWARD 
	
		
			Know a PRSA Memphis member who has gone above and beyond for the organization in 2011? Nominate the member for Professional of the Year Award by March 9.  
		
			Email Christina Meek at cmeek@memphischamber.com with your nomination including why that person deserves the award. 
		
			The award will be given out at the Vox Awards on April 13. 
		
			  
	

</itunes:summary>
<itunes:explicit>no</itunes:explicit>
			<guid isPermaLink="false">http://www.prsamemphis.org/en/art/388/</guid>
			<author>Stephanie Nichols - noemail@prsamemphis.org</author>
			<pubDate>Mon, 05 Mar 2012 18:00:00 GMT</pubDate>
		</item>

		<item>

			<category>Articles</category>
			<link>http://www.prsamemphis.org/en/art/384/</link>
			<title>Pat Halloran named Communicator of the Year at January luncheon</title>
			<description>&lt;div&gt;
	&lt;span style=&quot;color: rgb(178, 34, 34);&quot;&gt;&lt;strong&gt;&lt;span style=&quot;font-size: 14px;&quot;&gt;&lt;span style=&quot;font-size: 14px;&quot;&gt;&lt;span style=&quot;font-family: arial, helvetica, sans-serif;&quot;&gt;&lt;span style=&quot;font-size: 11px;&quot;&gt;&lt;font face=&quot;Arial&quot; size=&quot;2&quot;&gt;Miss the January chapter luncheon? &lt;/font&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/strong&gt;&lt;span style=&quot;color: rgb(0, 0, 0);&quot;&gt;&lt;span style=&quot;font-size: 14px;&quot;&gt;&lt;span style=&quot;font-size: 14px;&quot;&gt;&lt;span style=&quot;font-family: arial, helvetica, sans-serif;&quot;&gt;&lt;span style=&quot;font-size: 11px;&quot;&gt;&lt;font face=&quot;Arial&quot; size=&quot;2&quot;&gt;V&lt;/font&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;span style=&quot;color: rgb(0, 0, 0);&quot;&gt;&lt;span style=&quot;font-size: 14px;&quot;&gt;&lt;span style=&quot;font-size: 14px;&quot;&gt;&lt;span style=&quot;font-family: arial, helvetica, sans-serif;&quot;&gt;&lt;span style=&quot;font-size: 11px;&quot;&gt;&lt;font face=&quot;Arial&quot; size=&quot;2&quot;&gt;iew the entire presentation where we named Pat Halloran, president, The Orpheum Theatre, Communicator of the Year by clicking &lt;a href=&quot;http://bit.ly/AlaPOR&quot;&gt;here&lt;/a&gt;.&lt;/font&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;
	&lt;p&gt;
		&lt;em&gt;&lt;span style=&quot;color: rgb(178, 34, 34);&quot;&gt;&lt;span style=&quot;color: rgb(0, 0, 0);&quot;&gt;&lt;span style=&quot;font-family: arial, helvetica, sans-serif;&quot;&gt;&lt;font face=&quot;Arial&quot;&gt;Streaming video provided by Media Source. Visit their website by going to &lt;a href=&quot;http://www.memphismediasource.com/&quot;&gt;www.memphismediasource.com&lt;/a&gt;&lt;/font&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/em&gt;&lt;/p&gt;
&lt;/div&gt;
 
&lt;br&gt;&lt;br&gt;6-Feb-12 2:00 PM
</description>
			<itunes:subtitle>Pat Halloran named Communicator of the Year at January luncheon</itunes:subtitle>
			<itunes:summary>
	Miss the January chapter luncheon? View the entire presentation where we named Pat Halloran, president, The Orpheum Theatre, Communicator of the Year by clicking here.
	
		Streaming video provided by Media Source. Visit their website by going to www.memphismediasource.com 

</itunes:summary>
<itunes:explicit>no</itunes:explicit>
			<guid isPermaLink="false">http://www.prsamemphis.org/en/art/384/</guid>
			<author>Stephanie Nichols - noemail@prsamemphis.org</author>
			<pubDate>Mon, 06 Feb 2012 20:00:00 GMT</pubDate>
		</item>

		<item>

			<category>Articles</category>
			<link>http://www.prsamemphis.org/en/art/382/</link>
			<title>Implementing a Social Media policy for your organization</title>
			<description>&lt;div&gt;
	Public Relations practitioners and professional communicators are charged with shaping their organization&#39;s image, influencing opinions about their clients and products, and managing their brands. With the emergence of social media, never before in the history of the PR profession have there been so many versatile and innovative tools available to accomplish these tasks.&lt;br&gt;
	&lt;br&gt;
	But with that opportunity comes risk. Social media has created an environment in which employees of organizations -- from C-suite executives to receptionists -- have access to media and audiences like never before. Consequently, now more than ever, the same tools that help PR professionals do their jobs more effectively also empower their organizations&#39; employees to wield significant influence over their employers&#39; brands and reputations.&lt;br&gt;
	&lt;br&gt;
	University of Memphis graduate student Brittney Block will speak to the PRSA Memphis Chapter Feb. 9 at the chapter&#39;s monthly luncheon. She will discuss her body of research into the issue of implementing a social media policy for an organization&#39;s employees. Her presentation will cover the importance of such a policy, the elements that make up a sound social media policy, the reasons why every organization needs one, and the building blocks that are necessary for it to be successful.&lt;br&gt;
	&lt;br&gt;
	Brittney received her B.A. summa cum laude in journalism with a concentration in advertising from The University of Memphis in 2010. During her undergraduate career, she worked on campaigns for three national brands, including State Farm, KFC, and Ford. She was also awarded the university&#39;s Outstanding Advertising Student award for 2010 and 2011. Currently, she is a graduate student at The University of Memphis, pursuing an M.A. in journalism with a concentration in integrated communications. She aspires to work in the industry upon graduation and then pursue a Ph.D.&lt;br&gt;
	&lt;br&gt;
	&amp;nbsp;&lt;/div&gt;
 
&lt;br&gt;&lt;br&gt;6-Feb-12 1:00 PM
</description>
			<itunes:subtitle>Implementing a Social Media policy for your organization</itunes:subtitle>
			<itunes:summary>
	Public Relations practitioners and professional communicators are charged with shaping their organization&#39;s image, influencing opinions about their clients and products, and managing their brands. With the emergence of social media, never before in the history of the PR profession have there been so many versatile and innovative tools available to accomplish these tasks. 
	 
	But with that opportunity comes risk. Social media has created an environment in which employees of organizations -- from C-suite executives to receptionists -- have access to media and audiences like never before. Consequently, now more than ever, the same tools that help PR professionals do their jobs more effectively also empower their organizations&#39; employees to wield significant influence over their employers&#39; brands and reputations. 
	 
	University of Memphis graduate student Brittney Block will speak to the PRSA Memphis Chapter Feb. 9 at the chapter&#39;s monthly luncheon. She will discuss her body of research into the issue of implementing a social media policy for an organization&#39;s employees. Her presentation will cover the importance of such a policy, the elements that make up a sound social media policy, the reasons why every organization needs one, and the building blocks that are necessary for it to be successful. 
	 
	Brittney received her B.A. summa cum laude in journalism with a concentration in advertising from The University of Memphis in 2010. During her undergraduate career, she worked on campaigns for three national brands, including State Farm, KFC, and Ford. She was also awarded the university&#39;s Outstanding Advertising Student award for 2010 and 2011. Currently, she is a graduate student at The University of Memphis, pursuing an M.A. in journalism with a concentration in integrated communications. She aspires to work in the industry upon graduation and then pursue a Ph.D. 
	 
	 
</itunes:summary>
<itunes:explicit>no</itunes:explicit>
			<guid isPermaLink="false">http://www.prsamemphis.org/en/art/382/</guid>
			<author>Stephanie Nichols - noemail@prsamemphis.org</author>
			<pubDate>Mon, 06 Feb 2012 19:00:00 GMT</pubDate>
		</item>

		<item>

			<category>Articles</category>
			<link>http://www.prsamemphis.org/en/art/383/</link>
			<title>Vox entries due this month</title>
			<description>&lt;div&gt;
	&lt;p&gt;
		Mark your calendars for April 13, 2012 when PRSA Memphis will host the next Vox awards. Your work completed between July 2010 and Dec. 2011 qualifies for submission. Early bird entry deadline is &lt;strong&gt;Jan. 26&lt;/strong&gt; and final entry deadline is &lt;strong&gt;Feb. 17&lt;/strong&gt;.&lt;/p&gt;
	&lt;p&gt;
		&lt;strong&gt;Entry Fees:&lt;/strong&gt;&lt;/p&gt;
	&lt;p&gt;
		Member &amp;ndash; $65&lt;/p&gt;
	&lt;p&gt;
		Non-Member, Not For Profit &amp;ndash; $80&lt;/p&gt;
	&lt;p&gt;
		Non-Member, For Profit &amp;ndash; $90&lt;/p&gt;
	&lt;p&gt;
		Stay connected to Vox by getting involved in our committee. To join, please email prsavox@gmail.com.&lt;/p&gt;
	&lt;p&gt;
		&amp;nbsp;&lt;/p&gt;
	&lt;p&gt;
		For more information, visit &lt;a href=&quot;http://www.prsavox.com&quot;&gt;www.prsavox.com&lt;/a&gt;.&lt;/p&gt;
&lt;/div&gt;
 
&lt;br&gt;&lt;br&gt;6-Feb-12 1:00 PM
</description>
			<itunes:subtitle>Vox entries due this month</itunes:subtitle>
			<itunes:summary>
	
		Mark your calendars for April 13, 2012 when PRSA Memphis will host the next Vox awards. Your work completed between July 2010 and Dec. 2011 qualifies for submission. Early bird entry deadline is Jan. 26 and final entry deadline is Feb. 17. 
	
		Entry Fees: 
	
		Member - $65 
	
		Non-Member, Not For Profit - $80 
	
		Non-Member, For Profit - $90 
	
		Stay connected to Vox by getting involved in our committee. To join, please email prsavox@gmail.com. 
	
		  
	
		For more information, visit www.prsavox.com. 

</itunes:summary>
<itunes:explicit>no</itunes:explicit>
			<guid isPermaLink="false">http://www.prsamemphis.org/en/art/383/</guid>
			<author>Stephanie Nichols - noemail@prsamemphis.org</author>
			<pubDate>Mon, 06 Feb 2012 19:00:00 GMT</pubDate>
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		<item>
			<category>Jobs</category>
			<link>http://www.prsamemphis.org/en/jobs/v/42</link>
			<title>Coord of Development Communication and Assistant Director of Communications</title>
			<description>Title: Coord of Development Communication and Assistant Director of Communications Description:  	The Coordinator of Development Communications is responsible for designing, implementing and coordinating an institution-wide comprehensive donor relations and stewardship system. The Coordinator will work to appropriately and consistently acknowledge and recognize donors at all levels. In addition, the Coordinator must sustain positive and mutually-rewarding relations between the school and its donors; partner with Director of External Relations and Director of Communications to determine the best strategies for effective stewardship of donors; maintain ongoing and active networking with internal and external constituencies; and advise on the facilitation of recognition events and coordinate various activities for donor societies. The Assistant Director of Communications is primarily responsible for coordinating production and graphic design of many of the school's internal and external...
</description>
			<guid isPermaLink="false">http://www.prsamemphis.org/en/j/?42</guid>
			<pubDate>Mon, 12 Mar 2012 05:00:00 GMT</pubDate>
		</item>
		<item>
			<category>Content Managers</category>
			<link>http://www.prsamemphis.org/en/cms/110/</link>
			<title>PRSA - Memphis Chapter</title>
			<description>  	  	  		Mark your calendars for the PRSA Memphis June monthly luncheon, Wednesday, June 13, 11:45 a.m., at the Fogelman Executive Conference Center.  	 		&amp;gt;&amp;gt;&amp;gt;REGISTRATION COMING SOON!  	 		  	 		Vox News!  	 		 			Congratulations to Ashley Compton and Megan Morris with Baptist Memorial Health Care Corporation for taking home the Vox Grandis Award at the April 13 Vox Awards dinner. Congratulations to all the Vox and Gold Certificate winners. A special thank you to all the entrants!  		 			  		 			WINNERS/DUPLICATES/PICTURES 		 			For a complete listing of winners, to get duplicate award information and to view pictures from Vox, click here. 		 			  		 			 	 	 		 Get all your Vox news by visiting our Vox website - www.prsavox.com  	 		  	 		Communic be our ----  	 		Miss the May chapter luncheon? Anna Holtzclaw, Promotional Director of Overton Square with Loeb Properties, was our guest speaker. She gave us an overview of the timeline and development plans for Overton Square....

</description>
			<guid isPermaLink="false">http://www.prsamemphis.org/en/cms/110/</guid>
			<pubDate>Thu, 10 May 2012 18:31:41 GMT</pubDate>
		</item>
		<item>
			<category>Content Managers</category>
			<link>http://www.prsamemphis.org/en/cms/20/</link>
			<title>Vox Awards Dinner, Friday, April 13, 2012</title>
			<description>  	  		  			  				  					  						  							  								  									  										 									  										www.prsavox.com  									  										  									  										2011 Vox Awards 									  										  									  										Special Thank You to Our Sponsors 									  										Running Pony Productions * Baptist Memorial Health Care Corporation * Obsidian Public Relations * Erika Cain &amp; Co. * cocoabeens communications 									  										  									  										DUPLICATE AWARDS: 									  										Vox award - $85 per award 									  										Gold award - $35 per award or 2 for $55 									  										Vox Grandis - $275 per award 									  										  									  										Contact chapter coordinator Jamie Coggins at jamieprsa@bellsouth.net for an order form. 									  										  									  										Vox Winners              BOLD = Vox Award Winner  										                                    NORMAL = Gold Certificate Recipient  										CAMPAIGNS  										COMMUNITY RELATIONS ...

</description>
			<guid isPermaLink="false">http://www.prsamemphis.org/en/cms/20/</guid>
			<pubDate>Mon, 23 Apr 2012 17:51:40 GMT</pubDate>
		</item>
		<item>
			<category>Content Managers</category>
			<link>http://www.prsamemphis.org/en/cms/22/</link>
			<title>Join PRSA</title>
			<description> 	 		 			 				 					 						 							 								 									 										 											 												 													  											 											 												 													 											 											 												 													  											 										 									 								 							 							 								 									  									Join PRSA's community of more than 21,000 communications professionals and receive the biggest savings of the year. When you join PRSA National this October, we will include a one-year local Chapter membership for free! As a valued member of PRSA, you'll be able to:  									 									 										  											Position yourself for success with the PRSA Code of Ethics, The Business Case for Public Relations&amp;trade; and Accreditation in Public Relations (APR). 										  											Achieve top performance with access to free and discounted learning opportunities on the latest tactics and strategies in the Public Relations field today. 										  											Expand your professional network with...

</description>
			<guid isPermaLink="false">http://www.prsamemphis.org/en/cms/22/</guid>
			<pubDate>Fri, 21 Oct 2011 14:03:28 GMT</pubDate>
		</item>
		<item>
			<category>Content Managers</category>
			<link>http://www.prsamemphis.org/en/cms/15/</link>
			<title>Sponsorships</title>
			<description>  	PRSA Memphis would like to thank the following sponsors:   	    	----2011----   	    	    	    	Baptist Memorial Health Care Corporation: Sponsor of our June &amp; October 2011 Monthly Chapter Meeting   	    	    	   	    	Methodist LeBonheur Healthcare: Sponsor of our May Professional Development Seminar   	    	    	    	UT Health Science Center: Sponsor of our January 2011 Monthly Chapter Meeting   	    	    	----2010----   	    	   	  	First Tennessee: Sponsor of our May 2010 Monthly Chapter Meeting  	  	   	    	  	Baptist Memorial Health Care Corporation: Sponsor of our August 2010 Monthly Chapter Meeting   	    	  	  		  		Business Wire: 2010 Chapter Sponsor 	  		  	  		  	  		  		  			  			Magna IV Communications: Sponsor of our November 2010 Monthly Chapter Meeting 		  			  		  			  		  			  		  			  				Obsidian PR: Sponsor of our December 2010 Monthly Chapter Meeting 			  				  		 	 	  		     	  	   	----2009----  	  	  	  	Methodist LeBonheur Healthcare: Sponsor of our...

</description>
			<guid isPermaLink="false">http://www.prsamemphis.org/en/cms/15/</guid>
			<pubDate>Mon, 19 Sep 2011 21:39:28 GMT</pubDate>
		</item>
		<item>
			<category>Content Managers</category>
			<link>http://www.prsamemphis.org/en/cms/86/</link>
			<title>Sponors Logos- Home page</title>
			<description> 	 		Join Us!    	    	   	Our Monthly Sponsors   	    	Baptist Memorial Health Care Corporation: October Chapter Meeting sponsor   	    	    	    	    	 		Stay Connected! 	  		 			Stay up to date with all of our events on Schedule Memphis. 		  			 		  			  				  			 				PRSA Memphis is now on Twitter &amp; Facebook  			 				 			 				You can find us at www.twitter.com/prsamem. Come join in the conversation. Click here to become a PRSA Memphis fan on Facebook and stay up to date with luncheons, mixers, and helpful articles for all public relations and communications professionals. 		 	  

</description>
			<guid isPermaLink="false">http://www.prsamemphis.org/en/cms/86/</guid>
			<pubDate>Mon, 19 Sep 2011 21:14:30 GMT</pubDate>
		</item>
		<item>
			<category>Content Managers</category>
			<link>http://www.prsamemphis.org/en/cms/43/</link>
			<title>PRSSA</title>
			<description> 	   	THE UNIVERSITY OF MEMPHIS CHAPTER  	The underlying strength of the Public Relations Student Society of America is its relationship with its parent society, PRSA. You will often hear people say that public relations is about who you know. And a professional in PRSA is the who to know. With more than 20,000 members in 124 chapters in the major PR markets of America, the PRSA/PRSSA partnership offers you a vast network of potential employers.  	  	PRSSA is the world&#39;s pre-eminent student society. Through our growing University of Memphis chapter, members can get involved in the society&#39;s numerous local and national programs: network with Memphis professionals, discover internship and scholarship opportunity unparalleled by any other professional experience on college campuses today.  	In 1968, the Public Relations Society of America (PRSA) founded the student society with the intent to foster the following:  	  	   	   	  		 			Understanding of current theories and...

</description>
			<guid isPermaLink="false">http://www.prsamemphis.org/en/cms/43/</guid>
			<pubDate>Fri, 15 Apr 2011 18:14:59 GMT</pubDate>
		</item>
		<item>
			<category>Content Managers</category>
			<link>http://www.prsamemphis.org/november-chapter-luncheon/</link>
			<title>November Chapter Luncheon</title>
			<description>&lt;div&gt;
	&lt;div&gt;
		&lt;strong&gt;Is it Possible to Argue Both For and Against Health Care Reform? Meet One Veteran PR Professional Who Says, Yes!&lt;/strong&gt;&lt;/div&gt;
	&lt;div&gt;
		&amp;nbsp;&lt;/div&gt;
	&lt;div&gt;
		PRSA Memphis&amp;rsquo; November speaker will be Larry Farnsworth, vice president of the Washington D.C. office of Crosby~Volmer International Communications. He&amp;rsquo;ll talk about how he used media relations and other creative tactics to cut through the massive health care reform chatter and get his client&amp;rsquo;s voice heard on Capitol Hill. Be prepared to participate in a lively discussion and learn how he helped his client, a nonprofit medical society, serve as both a champion and critic of health care reform.&lt;/div&gt;
	&lt;div&gt;
		&amp;nbsp;&lt;/div&gt;
	&lt;div&gt;
		Crosby~Volmer is a national a public relations firm that offers counsel to companies, nonprofit organizations and associations. Headquartered in Washington D.C., it maintains offices in Memphis, San Francisco and Oklahoma City and has affiliate offices all over the world. Before joining Crosby~Volmer, Farnsworth served as press secretary to former Speaker of the House Dennis Hastert.&lt;/div&gt;
	&lt;div&gt;
		&amp;nbsp;&lt;/div&gt;
	&lt;div&gt;
		To register for the luncheon, click &lt;a href=&quot;http://www.prsamemphis.org/en/cev/152&quot;&gt;here&lt;/a&gt;.&lt;/div&gt;
&lt;/div&gt;


</description>
			<guid isPermaLink="false">http://www.prsamemphis.org/november-chapter-luncheon/</guid>
			<pubDate>Sat, 30 Oct 2010 19:35:50 GMT</pubDate>
		</item>
		<item>
			<category>Content Managers</category>
			<link>http://www.prsamemphis.org/prsa2010voxwinners/</link>
			<title>2010 Vox Award Winners</title>
			<description>  	2010 Vox Award Winners   	    	Brand Management    	Vox Winner - Le Bonheur Children&#39;s Hospital - New Logo Launch   	Gold Winner - UT Health Science Center - Right Here in Memphis   	    	Multicultural $7,500 or less   	Vox Winner - Mid-South Transplant Foundation - Loving Hearts   	    	Public Service more than $7,500   	Vox Winner - MLGW - MLGW Baby Steps   	    	Employee/Internal Communication more than $7,500   	Vox Winner - Youth Villages - Our Family Campaign The Greatest Family on Earth   	Gold Winner - Le Bonheur Children&#39;s Hospital - Ambassador Program   	    	Marketing Communication/Promotion: Services: more than $7,500   	Vox Winner - UT Health Science Center - Right Here in Memphis   	Vox Winner - Baptist Memorial Health Care - Beautiful Beginnings   	Gold Winner - Methodist Le Bonheur Healthcare - Methodist Women&#39;s and Children&#39;s Pavilion Campaign   	    	Marketing Communications/Promotions: Products   	Gold Winner - Hemline Creative Marketing - Laurels...

</description>
			<guid isPermaLink="false">http://www.prsamemphis.org/prsa2010voxwinners/</guid>
			<pubDate>Sat, 30 Oct 2010 19:00:33 GMT</pubDate>
		</item>
		<item>
			<category>Content Managers</category>
			<link>http://www.prsamemphis.org/en/cms/46/</link>
			<title></title>
			<description>&lt;div&gt;
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</description>
			<guid isPermaLink="false">http://www.prsamemphis.org/en/cms/46/</guid>
			<pubDate>Fri, 23 Jul 2010 14:46:00 GMT</pubDate>
		</item>
		<item>
			<category>Content Managers</category>
			<link>http://www.prsamemphis.org/pr-night-atop-the-peabody/</link>
			<title>PR Night Atop The Peabody</title>
			<description>&lt;div style=&quot;text-align: center;&quot;&gt;&amp;nbsp;&lt;/div&gt;
&lt;div style=&quot;text-align: center;&quot;&gt;&lt;span style=&quot;font-size: 12pt; font-family: Verdana; &quot;&gt;&lt;strong&gt;PR Night Atop The Peabody&lt;/strong&gt;&lt;/span&gt;&lt;/div&gt;
&lt;div style=&quot;text-align: center;&quot;&gt;&lt;span style=&quot;font-size: 12pt; font-family: Verdana; &quot;&gt;&lt;strong&gt;Thursday, July 8, 6 p.m.&lt;/strong&gt;&lt;/span&gt;&lt;/div&gt;
&lt;div style=&quot;text-align: center;&quot;&gt;&lt;span style=&quot;font-size: 12pt; font-family: Verdana; &quot;&gt;&lt;strong&gt;Admission: $5 for members, &lt;/strong&gt;&lt;/span&gt;&lt;/div&gt;
&lt;div style=&quot;text-align: center;&quot;&gt;&lt;span style=&quot;font-size: 12pt; font-family: Verdana; &quot;&gt;&lt;strong&gt;$10 for non-members, Ladies free before 7 p.m.&amp;nbsp;&lt;/strong&gt;&lt;/span&gt;&lt;/div&gt;
&lt;div style=&quot;text-align: center;&quot;&gt;&lt;span style=&quot;font-size: 12pt; font-family: Verdana; &quot;&gt;&lt;strong&gt;Music by Hip Kitty&lt;/strong&gt;&lt;/span&gt;&lt;/div&gt;
&lt;div&gt;&amp;nbsp;&lt;/div&gt;
&lt;div&gt;&lt;span style=&quot;font-size: 10pt; font-family: Verdana; &quot;&gt;Relax and unwind with your fellow public relations and communications professionals during a legendary Peabody Rooftop Party. There will be complimentary food and live music by the Nashville-based band, Hip Kitty. Cash and credit bars will be selling cold beer, liquor and wine.&lt;/span&gt;&lt;/div&gt;
&lt;div&gt;&amp;nbsp;&lt;/div&gt;
&lt;div&gt;&lt;span style=&quot;font-size: 10pt; font-family: Verdana; &quot;&gt;For more information, please contact Jonathan Lyons at 901-529-3638 or jonathan.lyons@peabodymemphis.com.&lt;/span&gt;&lt;/div&gt;
&lt;div&gt;&amp;nbsp;&lt;/div&gt;
&lt;div style=&quot;text-align: center;&quot;&gt;&lt;img src=&quot;/attachments/wysiwyg/1297/PeabodyHipKitty.jpg&quot; width=&quot;300&quot; height=&quot;388&quot; alt=&quot;&quot; /&gt;&amp;nbsp;&lt;/div&gt;
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&lt;div&gt;&lt;a href=&quot;/attachments/wysiwyg/1297/Flyer-prsa-MIXER-3-1.9.pdf&quot;&gt;&lt;/a&gt;&amp;nbsp;&lt;/div&gt;

</description>
			<guid isPermaLink="false">http://www.prsamemphis.org/pr-night-atop-the-peabody/</guid>
			<pubDate>Mon, 14 Jun 2010 14:40:45 GMT</pubDate>
		</item>
		<item>
			<category>Survey</category>
			<link>http://www.prsamemphis.org/en/sur/?1</link>
			<title>15th Annual Vox Awards Gala Survey</title>
			<description>Objectives: The goal of this survey is to determine the success of the Vox Awards Gala. 
&lt;br&gt;&lt;br&gt;Release Date: 1-May-07 11:00 AM&lt;br&gt;Expiration Date: 30-Jul-07 11:00 AM&lt;br&gt;Please take a moment to complete the survey IF you attended the 15th Annual Vox Gala. Please explain your answers in detail so we can continue to serve our membership to the best of our ability. Thank you! 
</description>
			<guid isPermaLink="false">http://www.prsamemphis.org/en/sur/?1</guid>
			<author>noemail@prsamemphis.org</author>
			<pubDate>Tue, 01 May 2007 16:00:00 GMT</pubDate>
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